What began as a passion project has evolved into something more. We’re proud of where we’ve been and even more excited for what’s ahead.

Pricing Philosophy & Competitive Positioning

Why PR1M3 Is Priced Differently

PR1M3 Performance is not a volume-based training facility. We operate as a boutique performance program designed for athletes who want individualized coaching, measurable development, and direct accountability. Every membership includes structured planning, direct coach access, and intentional progression—elements that are not available in large group or franchise-style environments.

Comparison to Group Training Facilities

Unlike high-volume performance centers that rely on large groups and rotating staff, PR1M3 limits athlete capacity to preserve coaching quality. Athletes receive technical feedback, event-specific focus, and consistent communication with the same coach—not assistants or floor staff. Parents receive real updates, not generic progress reports.

Membership Structure

  • Foundation Plan — Entry-level development with structured progression

  • Performance Plan — The core development tier with weekly video analysis and priority communication

  • Elite Plan — High-frequency training with testing, planning, and competition preparation

  • Platinum Elite — Invitation-only white-glove performance management Family Training Discount Policy

PR1M3 offers a household-based discount for families enrolling multiple athletes:

  • First athlete enrolls at full membership rate

  • Second athlete receives 10% off the lower-priced membership

  • Third athlete may receive up to 15% off

Discounts are capped to protect training quality and availability.

Legacy Athlete Policy

Athletes enrolled prior to the current pricing structure may retain their existing rate for a limited transition period. After this window, athletes will be guided into the updated membership model to ensure consistency and program integrity.

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